Win the Job

Reputation Management for Kitchen Remodelers and Cabinet Showrooms

Your Google rating is the first thing a homeowner checks and the last thing they look at before they book. We make sure it's helping you win the consultation.

Built For

Kitchen and bath dealers, cabinet showrooms and remodelers in Canada, the US and Mexico

Measured By
New reviews and the consultations they help book
How It's Billed
Included in every Growth Partnership

Why Reviews Decide Who Gets the Design Consultation

Reputation management for kitchen remodelers comes down to one moment. A homeowner has three names on a list, a budget bigger than anything they've spent since buying the house, and a spouse asking whether these people are any good. They open Google, look at the stars, read the newest reviews, and then read how the company answered the bad one. Those five minutes decide who gets the call.

Kitchen and bath buyers take their time. They visit showrooms, take home door samples, compare two or three quotes and ask friends who they used. Reviews are the closest thing a stranger has to a neighbour's recommendation, so they carry more weight in this trade than in most. A cabinet showroom with a handful of reviews from four years ago looks like it might not be around to finish the job, even when the work is excellent.

The cost of getting this wrong never shows up on a report. You don't see the consultation that didn't book because someone read an unanswered one-star review about a missed install date. You just see a slower month and wonder why.

What's Included in Reputation Management for Kitchen Remodelers

  • Review requests at the right moment: we ask after the install is done and the homeowner's happy, usually when they're showing the room off to friends, and never while they're still waiting on a back-ordered panel.
  • Requests by text and email: a short message with a direct link, so leaving a review takes a minute from their phone.
  • A reply to every review on every platform: Google, Houzz, Facebook, Yelp and anywhere else you're listed, written in your voice.
  • A plan for negative reviews: a calm public reply, plus a heads-up to you so you can sort out the problem with the homeowner directly.
  • Reports on reviews that break platform rules: spam and reviews meant for a different business get flagged through the proper channels.
  • Reviews reused across your marketing: the best quotes go on your website, into social posts and into your quote follow-ups.
  • Monthly reporting: new reviews, rating by platform and reply times, right on your scoreboard.

How It Works

  1. Review audit: we pull every review you have across every platform, note which ones never got a reply, and compare your profile with the other showrooms a homeowner in your area would shortlist.
  2. Set the trigger: we agree on the point in your process where a request goes out, usually after the final walkthrough, and connect it to your job list or CRM so nobody has to remember.
  3. Clear the backlog: we reply to older reviews that were never answered, so anyone scrolling your profile can see the business is paying attention.
  4. Run it every month: requests go out, replies get written, problems get escalated to you, and the numbers land on your scoreboard.

How We Measure Reputation Management

Your star rating matters because of what it does to your calendar. The number we care about is booked in-home estimates and design consultations, and reviews feed that number in a few ways. They help your Google Maps listing compete for a spot in the map pack. They make a homeowner more likely to pick your listing over the shop down the road. And they make your website, ads and follow-ups more convincing. Your monthly scoreboard shows new reviews, your rating on each platform, how fast every review got a reply and the consultations booked that month. If a month is slow, you'll see that too.

How Reviews Work With the Rest of Your Marketing

Reviews are a big part of how Google decides who shows up for a search like kitchen cabinets near me, so Google Maps ranking and reputation work feed each other. They also make your quote follow-up sequences more persuasive: a homeowner sitting on a quote is more likely to book the next step when the follow-up includes a review from someone who had the same worry about lead times. And when a paid ad sends someone to your profile, a strong, current set of reviews is what stops them from heading back to compare.

Reputation management is included in the Growth Partnership, from $3,500/month plus ad spend. We take one kitchen and bath company per region, in writing, so the reviews you build never end up helping a competitor we also work with. If you'd like a full picture of where you stand first, start with the Kitchen & Bath Marketing Audit.

Common Questions

What Kitchen and Bath Owners Ask Us

Is reputation management included or is it extra?

It's included in the Growth Partnership, which starts at $3,500/month plus ad spend. That fee also covers Google Maps ranking, SEO and AI visibility, paid ads, web design, follow-up, content and social media. It runs in 90-day sprints, and you renew based on the scoreboard.

What do you need from us to get started?

Access to your Google Business Profile and the other platforms where you get reviews, a list of recently completed jobs with client contact details, and one person on your team who'll handle escalations. You keep ownership of every account and stay admin on all of them.

How do you handle a bad review?

We write a calm, professional public reply in your voice and let you know right away so you can contact the homeowner and fix what went wrong. If a review breaks the platform's rules, such as one meant for a different business, we report it through the proper channels.

Do you work with bath-only remodelers?

Yes. We work with kitchen and bath companies across Canada, the US and Mexico, including bath-only remodelers, cabinet dealers, showrooms and design-build firms. We take one kitchen and bath company per region, so once you've claimed your area, we won't take on a competitor there.

Next Step

See if your region is still open.

Tell us your city and service area. If it's open, we'll book a call and show you exactly what we'd do first. If it's taken, we'll tell you that too.