The Lafayette kitchen and bath market
With about 228,000 residents, Greater Lafayette is big enough to support several kitchen and bath showrooms and small enough that homeowners still ask their neighbours who did their kitchen. That mix rewards companies that pair strong word of mouth with a Google presence that backs it up.
Nearby markets like Carmel and Fishers overlap with Lafayette's service area, so the plan covers searches from both.
Homeowners in Lafayette tend to plan kitchens and baths in spring and early fall. We weight ad spend toward those windows and keep follow-up running in between.
Our plan for a kitchen and bath company in Lafayette
1. Own the map pack across Lafayette
We rebuild your Google Business Profile, add project photos every week and track your rank on a grid across Lafayette, so you can see which neighbourhoods you show up in and which ones you don't.
2. Put ad spend where projects are
Google Search, Local Services Ads and Meta, run for homeowners in Lafayette who are planning a project. We report on booked design consultations, not clicks or impressions.
3. Never miss an evening call again
An AI receptionist and 60-second text-back cover your phones on Eastern Time, including evenings and weekends, so a homeowner who calls at 8 pm on a Sunday hears from you before they try the next shop.
4. Keep every quote moving
Most kitchen quotes sit for weeks. We keep you in the conversation with follow-ups, financing reminders and review requests, so more of your Lafayette quotes turn into signed projects.
