Selling kitchens and baths in Charleston
At about 133,000 people, Charleston is a market where one kitchen and bath company can own the local conversation. There are fewer competitors than in a big metro, but the ones that are here have usually been around a while, so winning means out-working them on visibility and follow-up.
Nearby markets like North Charleston and Savannah overlap with Charleston's service area, so the plan covers searches from both.
Homeowners in Charleston tend to plan kitchens and baths in spring and early fall. We weight ad spend toward those windows and keep follow-up running in between.
How we'd grow a kitchen and bath company in Charleston
1. Show up when Charleston homeowners search
We rebuild your Google Business Profile, add project photos every week and track your rank on a grid across Charleston, so you can see which neighbourhoods you show up in and which ones you don't.
2. Put ad spend where projects are
Google Search, Local Services Ads and Meta, run for homeowners in Charleston who are planning a project. We report on booked design consultations, not clicks or impressions.
3. Answer every call on Eastern Time
An AI receptionist and 60-second text-back cover your phones on Eastern Time, including evenings and weekends, so a homeowner who calls at 8 pm on a Sunday hears from you before they try the next shop.
4. Turn quotes into signed jobs
Quote follow-ups, review requests and past-client check-ins run automatically, so the Charleston homeowners who weren't ready last month still hear from you when they are.
